E-Commerce has been taking off in the last few years, and there’s no sign of stopping it. In 2017 alone, the industry earned $2.3 trillion in sales and is projected to reach $4.5 trillion in 2021. More and more people are turning to their screens first when shopping.
While many large online retail stores have bespoke platforms developed for them, there are countless small and medium businesses opening their own online stores every day using ready-made frameworks.
WooCommerce is certainly the top e-commerce platform powering more than 3 million websites today. In fact, 28.19% of online stores use WordPress, along with the e-commerce platform.
A significant part of launching an online store is developing the look and feel of your website that is consistent with your brand. Luckily, WordPress and WooCommerce come in millions of themes that only take a few minutes to install.
And, you do not even have to pay to achieve the premium look. There are free WordPress and WooCommerce themes out there that will surely fit your style.
Don’t you worry, though! We have tested and picked the best free WooCommerce WordPress themes among thousands of options. Read on!
Neve
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Neve is a free WordPress theme that practically fits any type of online store that you have in mind. It is ideal for businesses that are looking to grow their customer base rapidly. Its fully customizable features mean you can develop an e-store that perfectly fits your desired design.
The theme is compatible with most page builders, including WP Beaver Builder and Elementor. You can extend the functionality of the theme by creating professional-looking pages without ever having to learn how to code. Each page is fully responsive, which will make your website ready for any screen size.
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Neve is a lightweight theme with sleek and modern elements.
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Easily pick custom designs for the header and footer with its built-in Customizer.
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The pages are mobile-ready and even compatible with Accelerated Mobile Pages (AMP).
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If you are not keen on starting from scratch, there are available ready-made demos that you can import with just a few clicks.
Storefront
Storefront is another modern WooCommerce theme that uses splashes of color to allow you to express personality even with simple elements. While it may look minimalistic with its use of blocky elements, the WordPress theme packs powerful features underneath. The hero section can handle both images and videos so you can immediately catch the attention of any visitor.
With its straightforward layout, you only need very minimal adjustments to get started quickly. On the other hand, if you want to capture the look of your brand perfectly, you can adjust the layout and colors through its built-in Customizer.
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Storefront was developed and is being maintained by WooCommerce developers, which means the theme will always have tight integration with the e-commerce platform.
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It was crafted using the famous Underscores starter theme from Automattic, which features a flexible yet consistent layout.
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The clean design is a perfect take-off point that you can customize by picking a site-wide color palette, font style, and more.
Leto
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Leto is a modern WordPress theme that adopts a clean and modern design. Its simple design language ensures that your products are right under the spotlight. The homepage cleverly transitions to each section that features bestsellers, featured collections, new arrivals, and even blog content.
The Shop page is fully optimized, including the uploaded images. That means you can upload hundreds of products without sacrificing the performance of the page. The monochromatic color palette is a perfect stage for your products to pop. You can even tag on-sale items to encourage your customers to buy more.
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Neto includes a powerful WooCommerce integration, which means there is no need for extra installation steps to start your shop.
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Combines simple yet modern design elements, Google Fonts, and monochromatic color palette.
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Each product becomes an effective call-to-action element, including an on-sale tag.
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The Blog module feels natural, which features images and texts beautifully.
Shopper
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Shopper takes minimalism to a whole new level. Combining simple design elements need not be boring. If you are looking to set-up a no-frills shop that focuses exclusively on your products, then this WooCommerce theme will exceed your expectations. It suits businesses with sophisticated product lines such as jewelry, clothing, furniture, and more.
The muted font style is combined with a well-structured layout that flows beautifully on any screen. The powerful theme options make it very easy to adjust custom background, menus, and more. Aside from being fully responsive, it is also cross-browser compatible.
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Shopper features a minimalist and simplistic design that features your product beautifully.
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Its distraction-free layout is fully responsive that adjusts well on any screen.
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The integrated Theme Options allow quick and easy customization across the website without having to go through each page.
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It is cross-browser compatible and SEO-friendly to ensure that you can reach any customer.
Zakra Shop
Zakra Shop aims to be an ideal all-rounder e-commerce theme. It is perfect if you are planning to launch multiple online stores. With its flexibility, you can create distinctly unique websites without having to touch any code at all. Additionally, you can import one of its beautiful starter demo websites so you can launch your store in just a few clicks.
It is well-integrated with WooCommerce, so you’ll have the most powerful e-commerce platform that adapts well into your website. The entire theme is lightweight, with very minimal use of plugins. That means each page loads blazing fast.
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Zakra Shop is an all-around WooCommerce theme that can serve as your core website to build various online shops.
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The theme is page builder friendly so you can create custom pages on the fly.
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There are hundreds of starter demo sites that you can install in just a few clicks so you can launch your store in no time.
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Each page is SEO-optimized for better page rankings.
MaxStore
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MaxStore is a fully functioning e-commerce WordPress theme that is perfect for an established brand. The free theme packs premium features that will allow you to set-up an e-shop that can serve thousands of customers every day. The hero section allows you to showcase feature products, collections, and more in such a small section.
The WooCommerce theme features amazing layout design and style that look good on any type of device. Even with these features, the theme is really easy to customize, even if you are not tech-savvy. So far, this is one of the best free WooCommerce themes that we have tested.
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The theme elegantly combines its WooCommerce shop with the rest of the website.
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It is compatible with the YITH WooCommerce Wishlist plugin to encourage your customers to bookmark their favorite products.
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Each page is crafted with a clean and well-structured code that ensures stable performance.
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Achieve the best page ranking with SEO-ready pages.
Shop Elite
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Shop Elite is a modern and professional WordPress theme with responsive e-commerce integration. It takes the typical design language of most online shops and improves on its elements. Its fully-featured homepage is packed with various sections, ad spaces, eye-catching hero section, a powerful search function, and more.
Even with various features and functionalities, the website does not feel cluttered at all. It combines a smart layout, subtle animations, and a simple yet powerful color palette. Just like most modern websites, its pages are fully responsive.
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Shop Elite is a well-made WooCommerce theme that features tons of e-commerce features to launch your next online shop.
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Each page is well-designed and fully responsive.
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You can choose from ready-made starter sites in just one click.
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You have the option to enable the preloader to create a seamless experience that your customers will enjoy.
eStore
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eStore is another e-commerce theme that combines the best practices of most well-made online shops with its own distinct style. You can easily showcase your products and collections with its well-designed homepage. It includes various sections such as a multi-panel hero area, ad spaces, promotions, hot products, quick links to various product collections, blogs, and news.
The theme is crafted with WooCommerce in mind. That means it carries your branding from product selection to the checkout process. It is also compatible with the YITH WooCommerce Wishlist plugin to keep your customers coming back for more.
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eStore comes with 14 widgets for free, so you can add more dynamic sections and content.
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It is translation-ready with Polylang and WPML compatibility.
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The free option of eStore includes an integrated forum so you can engage with your customers.
AccessPress Store
AccessPress Store is a technology-oriented e-commerce theme that will surely highlight your products with its modern and stylish design. It is deeply integrated with WooCommerce, so you know that you are using the best platform in the market. It is also compatible with most e-commerce plugins to enhance your website’s functionality.
The WordPress theme was developed with a clean and robust code, which means updating is a breeze. Additionally, each page is SEO-friendly to help you boost your online presence. It includes a live customizer so you can preview your changes in real-time.
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AccessPress Store is a well-made WooCommerce theme that receives regular updates to ensure that your website stays live all the time.
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It includes a built-in customizer with a live preview.
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You can reach a wider set of audience with its translation ready structure.
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The free theme option includes nine feature-rich widgets that you can use practically anywhere on the site.
Make
Make is a multi-purpose WooCommerce theme that is perfect for entrepreneurs who want to showcase their content while selling merchandise. The theme includes an easy to use Make Layout Engine that feels like a native page of the WordPress core editor. Using the theme’s page builder, you can full-width banners, feature your most recent blog posts, organize your content in columns, and more.
It also includes a built-in Customizer that will allow you to fine-tune almost every part of the website. You can access hundreds of Google Fonts right in the editor. The entire theme is not only built for WooCommerce, but you can also sell digital products through Easy Digital Downloads.
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Make is a multi-purpose e-commerce theme that combines simple layouts with elegant design elements to create a unique customer experience.
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Tight integration with WooCommerce, including plugins for digital products through Easy Digital Downloads.
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Gravity Forms friendly, so you can always be in touch with your customers.
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The Make Layout Engine is a powerful yet simple editor that allows you to create unique pages in no time.
Spacious Store
Spacious Store is one of the most popular businesses and e-commerce themes on WordPress.org. Currently, it powers over 70,000 sites and continuously growing every day. The theme is well-made, with various business templates available. You can easily import these demo sites in just a few clicks so you can upload your products immediately.
It comes with custom widgets that you can place on more than 12 widget areas all around the website. The free theme option alone comes with more than five custom widgets to get you started with dynamic content. You can create important e-commerce sections and elements such as Featured Products, Testimonials, Services, Call to Actions, and more!
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Spacious Store is a simple WooCommerce website that hides powerful widgets that you can use to create a highly effective online shop.
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The free theme option includes four types of sliders so you can customize the hero section.
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You can choose from the Boxed or Wide Layout option to maximize the exposure of your products.
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Its pages are also translation ready if you are looking into targeting multi-lingual markets.
Hestia
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Hestia is a free WooCommerce theme with a premium look. It employs modern material design developed by Google. It is suited for any type of business website from one-page landing pages to a multi-purpose corporate portal. The theme ties beautifully with WooCommerce, including a sleek product feed and a single product page.
It comes with all the primary sections that you will need for your business. Then, you can tweak each part using the built-in Customizer that is quite easy to use. Additionally, you can create pages using your favorite page builders such as Elementor, Beaver Builder, Visual Composer, and more.
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Hestia is a sleek and stunning WordPress theme that adopts the modern material design.
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It includes tight integration with WooCommerce, especially in the theme’s design.
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The pages are crafted with a clean and well-structured code that makes them SEO-friendly as well.
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You can reach various markets with its translation-friendly and RTL-ready pages.
Flash
Flash is an ultra-modern WordPress e-commerce theme that incorporates flat design language to create a clean and sophisticated look. It employs a light color palette with a light accent color to maintain its professional style. The homepage sections can be enhanced with high-definition image backgrounds to give your online shop a splash of your brand personality.
The free theme comes with The Flash Toolkit that serves as its companion plugin. It allows you to customize the more than 12 powerful widgets, which are also drag-and-drop. The plugin creates custom post types and widgets that will add amazing functionalities to your website.
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Flash is a flexible theme that employs modern and flat design to create a sophisticated and modern online shop.
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You can choose from five sliders to showcase your current promotions, deals, products, and more.
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The free version comes with three Google Fonts, primary color adjustments, and tight WooCommerce integration.
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You can also adjust the Shop page to have Boxed or Wide layouts.
Shop Isle
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Shop Isle is a visually stunning e-commerce theme that aims to highlight your products and services. The WordPress theme takes a visual approach to selling merchandise online. It was crafted with WooCommerce in mind. That means your shop is very easy to set-up.
The WooCommerce theme was created using Bootstrap resulting in a mobile-friendly and responsive theme. The homepage features a fullscreen hero section that is enhanced with elegant text overlay and call to action elements.
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Shop Isle is a modern and edgy WordPress theme that incorporates a simple layout with powerful design elements resulting in a modern online store.
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Each page is naturally responsive and looks beautiful and accessible, especially on small screens.
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The free version comes with a Live Customizer, so you can make site-wide changes without having to learn any coding at all.
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You can expand your customer reach as each page is translation and RTL ready.
Tyche
Tyche is a fresh and modern e-commerce theme that also incorporates flat design, which is perfect for business with professional corporate identities. The theme was crafted with WooCommerce, resulting in a full-fledged online store that can accommodate thousands of customers daily. Stylish and clean, its homepage features several sections with various layout options so you can feature Trending Products, Featured Collections, Promotions, and more!
The header and hero section packs all essential information to ensure that your visitors become regular customers. It integrates, menu items, social media icons, a slider, various call-to-action elements, and more so you can create a lasting impression.
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Tyche is a simple yet fresh WooCommerce theme that evokes professionalism.
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You can import a ready-made demo that you can customize, so you do not need to start from scratch.
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Easy set-up of Tyche Slider, where you can add high-definition photos and effective call-to-action elements.
TheShop
TheShop is a great WooCommerce option if you do not want to spend hours tinkering and customizing each aspect of your online store. The WordPress theme combines simple and minimal design and layout elements, which means your content and products are the stars of the show.
The theme was created and tested with the web’s best practices and WordPress standards. Each page loads extremely fast, even with multiple photos and elements on it. The homepage features a unique hero section that combines the menu and slider where you can feature your latest collections, promotions, and deals.
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TheShop is a minimalistic WooCommerce theme that is easy and quick to set-up.
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It comes with two-page templates: homepage and full-width.
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Access the built-in Customizer to quickly change the primary color scheme, website title, description color, and more.
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You can access more than 600 Google Fonts right in the theme dashboard to further customize the overall look of your shop.
Alpha Store
Alpha Store is a bold e-commerce theme that incorporates dynamic elements to create an online shop that is perfect for sports apparel, tech products, DIY supplies, and more. The theme was created with maximum usage of eye-catching elements that will surely boost your sales in no time.
Aside from its tight WooCommerce integration, it is also compatible with most popular e-commerce plugins so you can add a wishlist, price list, quick view, product compare, and more. The entire theme was developed using Bootstrap and custom CSS3, which means each page flows beautifully on any type and size of screens.
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Alpha Store is a dynamic and bold WooCommerce theme that is ideal for hardware stores, sports shops, tech and gadget dealers, and more.
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You can create your own pages using SiteBuilder or any other well-known page builders.
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Make site-wide changes using its built-in Customizer where you can change color schemes, site title, and more.
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Even with many design elements on the pages, the theme loads in seconds.
Clean Commerce
Much like its name, Clean Commerce adopts a clean and minimal approach to a WooCommerce theme. Its distraction-free style is perfect for highlighting your products and collections. You can even add portfolios to showcase more of your works. With its simple design, it maintains flexibility and customizability, which makes it one of the best multi-purpose themes around.
The theme is easy to install and configure, so you can focus on your various contents and products. While it may seem lightweight, the theme hides customizable widgets if you wish to add dynamic content such as Featured carousel, sidebar, footer widgets, and more.
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Clean Commerce is a clean and flexible theme, so you can focus on highlighting your products and services.
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You can access the Theme Options to quickly make site-wide changes such as colors, fonts, and more.
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Its free version comes with four custom widgets to enhance your website with dynamic content.
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It also includes footer widgets that will allow you to add essential business information.
eCommerce Gem
eCommerce Gem is another free WordPress theme that takes inspiration from traditional online stores. It aims to be a multi-purpose e-commerce theme, which means you can use it for various e-shops that you want to launch. While not the most unique theme out there, it makes up for it by incorporating familiar elements such as hero section slider, call-to-action elements, Featured section, promotions area, and more!
The entire homepage is widgetized, which means you do not have to start from scratch. Just drag your desired widget into specific sections of the page, and you are on your way to launching your next online store. Its tight integration with WooCommerce means you have a robust process flow from product selection to payment.
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eCommerce Gem is a multi-purpose e-commerce theme that incorporates familiar yet elegant elements.
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Each of the theme’s page is fully responsive that looks amazing on practically any screen size.
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The entire website can be customized using various custom widgets and add-ons.
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You can make quick changes using the built-in Customizer.
EightStore Lite
EightStore Lite is an elegant WooCommerce theme that fits any sophisticated brand. The homepage includes a hero section with a slider, which is quite popular among online stores. You can add high definition photos with text and call-to-action overlay. Additionally, a ticker on the header is a nice additional where you can announce the latest news from your business or current deals and promotions.
The highly configurable home page features various sections, including a New Arrivals section, ads space, Featured Collections, and even a sleek section for a video feature. The theme also comes with a built-in newsletter sign-up form so you can update your customers on your daily deals.
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EightStore Lite is an elegant but feature-rich e-commerce theme that you can use for almost any type of online store.
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You can change any aspect of the website through the built-in Customizer.
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Choose from the Boxed or the Full-Width Layout.
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It also includes a Youtube video integration on a sleek banner.
XClean
XClean is an elegant and modern WooConmerce theme that is ideal for businesses selling luxury items like clothing, jewelry, accessories, furniture, and more. Its muted color scheme creates a distraction-free and sophisticated style that will definitely highlight your products. It takes advantage of various styles of typography and combines it with familiar layout design.
Due to its simple and minimal design, it looks good on any device. The homepage comes with a slider enhanced with subtle transition animations. Aside from the products page, its blog feed also highlights your content so you can increase customer engagement.
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XClean is a WooCommerce-ready theme that evokes sophistication and simplicity to highlight luxury items.
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It comes with a highly customizable homepage where you can feature a large hero section slider, product feed, promotional banners, and link boxes.
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You can increase customer engagement by adding an interactive contact page, including a contact form and information section on the sidebar.
Store Villa
Store Villa is an impressive theme that takes on a modern look by using color blocking, edgy design elements, and straightforward layout. If you have a large number of products, then this theme is for you. It can handle multiple categories of products and showcase them on the homepage without cluttering the look of the entire website.
Each product can be tagged not only using their categories, but you can also identify new and on-sale products which will be prominently shown on the homepage. Additionally, it integrates a Blogs and News section right on the front page without looking out of place amidst the products, collections, promos, and deals.
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Store Villa is a robust theme that can handle a large number of products divided into various categories.
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The theme is regularly updated, which means you do not have to worry about bugs and other security issues.
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It comes with a built-in customizer so you can make site-wide changes all in one place.
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Each page is also responsive and translation-ready.
Shopline Theme
ShopLine is a complete e-commerce WordPress theme that is also compatible with SVG designs. This allows smooth and subtle animations and transitions that give off a professional feel to the website. The homepage features a full-width hero section for your virtual billboard along with various sections for collections, Featured Products, promotions, blogs, and other content.
The theme is quite versatile and powerful with various functionalities such as flex sliders, product category slider, dynamic page width, and more. The hero section alone has six layouts, so you have a variety of options available. Give your website a modern and sophisticated look by enabling the built-in gradient overlay that combines your color palette in the most beautiful way.
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ShopLine os a versatile WooCommerce theme that is SVG-friendly to create a smooth and seamless experience.
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Its set-up is just a click away, which includes theme installation, ThemeHunk customizer activation, and set-up of your front page.
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A large, full-width hero section with six layout options where you can add slide shows, videos, images, gradient, and other third-party plugins.
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You can easily personalize the homepage by reordering the sections with a simple drag and drop.
Trusted
Trusted is yet another multi-purpose theme that adopts a professional and modern look using flat design elements. The WordPress theme is perfect for any versatile business that wants to offer its products and services online. Additionally, its uncluttered look means you can use it to develop a highly sophistical online presence even with the product feed right on the homepage.
You can immediately set-up a front page with various customization options built right into the theme. That means you do not need to start from scratch! Additionally, you can apply your own brand personality with its easy to use color palette customizer where you can adjust the primary and secondary colors, including text colors, heading colors, and more.
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Trusted is a flexible theme that can both be used as a professional online presence and online shop for any type of business.
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It is quick and easy to install and customize.
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The theme includes a built-in customizer where you can adjust various elements, including the front page template.
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Develop your own color palette to express your brand identity fully.
VW eCommerce
If you are looking for a more traditional layout without the outdated design, then VW eCommerce is right for you. Its combination of a monochromatic base color palette along with a bold color accent ensures a pleasant experience for your customers. Your products take center stage as each section on the homepage includes a built-in filter.
The free theme is fully responsive to accommodate any type of device. Additionally, you can customize various parts of the home page with Theme Options. WooCommerce is well-integrated throughout the entire theme so you can present your products on practically any page.
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VW eCommerce adopts a more traditional layout for those who want a no-frills shopping experience.
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It includes various page layouts along with a left or right sidebar and even a full-width option.
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The free version already includes four types of slides and three page templates.
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Each page is fully secured and SEO-friendly.
ShoppingCart
Shopping Cart is another WooCommerce theme that takes the familiar e-commerce layout and combines it with modern design and functionalities. It is perfect for any business that wants to launch a high-performing online store. It can handle thousands of products that you can categories and feature on the front page.
The theme is fully responsive and looks quite good on a mobile device. That means your customers will enjoy shopping, even on the go. It features a clean product feed page with a touch of bold color accent to highlight your entire collection.
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Shopping Cart is perfect for businesses with a large collection of products.
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It comes with multiple layout options, so you do not have to create each page from scratch.
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The responsive design ensures that your online shop looks good on any mobile device.
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The product feed includes intuitive filters, product tags, featured products, and even a price slider!
Kidzoo Lite
Kidzoo Lite is an ideal WordPress theme for baby shops, toy stores, or any business that targets a younger demographic. Its pastel colors and rounded edges create a youthful feel that will surely attract even the youngest customers.
The theme comes with Visual Composer, so you can create pages without having to create custom code. Additionally, you can create various call-to-action sections with the built-in revolution slider. Each page is fully responsive and mobile-friendly.
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Kidzoo is made with kids in mind, which is perfect for toy stores, baby shops, and related businesses.
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It supports Google Fonts, which you can adjust right on the page customizer.
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The theme also includes five page builder layout variations so you can create pages quickly.
Conclusion
Setting up your own online store has never been this quick and easy!
And, with our top picks of free WooCommerce WordPress themes, you do not have to spend a fortune on launching your own e-shop. That means you can focus your energy and budget on further developing your products and services.
The free themes that we picked come with various features, add-ons, and other functionalities that will surely fit your brand identity and business model. These themes are stand-alone and you do not have to purchase their paid versions, if they exist, to get them running unless you need more functionalities.
Whether you are a small business looking to expand soon or an already established entrepreneur with who want to target a specific market, the WordPress themes above are flexible enough to accommodate your basic needs.
Also, do not forget to give a quick shout out to the authors and developers of your chosen theme by sharing their work on your social media profiles. Good exposure is how they can maintain such high-quality products for free.
